If social is where your customers spend their time, why is it still an afterthought in your marketing strategy?
Our CEO, Jason Mitchell joined Dylan Conroy on The Ad Podcast to talk social-first vs. traditional advertising thinking, what actually earns attention today, the metrics that matter, AI, community & what’s coming next.
They unpack the real work we’re doing for our clients, what Jason’s seeing firsthand & where he thinks brands and the industry need to catch up.
Listen to the episode here on Apple Podcasts.
“Jason Mitchell is a social media strategy pioneer, agency executive, and the Co-Founder & CEO of Movement Strategy. Starting the agency from a college dorm room, he has scaled Movement Strategy into a premier 150+ person social-first marketing agency with major hubs in New York, Denver, and Los Angeles.
Under his leadership, Movement Strategy crafts breakout social campaigns and community-first strategies for global brands, including Netflix, Amazon, Warner Bros. Discovery, Nike, and Klarna.
Recognized as an industry thought leader, Mitchell frequently writes for publications like Adweek, Ad Age, and Inc. on topics ranging from generative AI in creative workflows to cultural marketing and social-centric business models.”